General Articles

Target the Truly Social People on Twitter and You Will Make More Money on the Internet

Target the Truly Social People on Twitter and You Will Make More Money on the Internet

Here’s a simple psychology project you can do yourself this weekend in your local High Street. Sit yourself down in the caf?� or restaurant of your nearest department store and do a bit of “people watching”. All you have to do is count the number of shopping bags each person is carrying and the number of people they share a table with. My prediction? When people are alone, they will have fewer shopping bags than when they are in a group. The reason is that shopping is a social experience. Your local department store, for instance, doesn’t just have a restaurant because they can make some extra cash selling burgers and fries and a latte. They also have a caf?� because shopping is a social experience. When shops make shopping social, they do better overall because it encourages more browsing and more buying.

So it is not much of a surprise that when people are really social online, they tend to be more interested in buying things. That’s because their increased level of social activity on the web allows more chatting about purchases, wish lists and so on. Truly sociable people chat happily about their buying behaviors. When we are less social, we chat less about what we buy and more about what we do.

This is borne out to some extent by recent research on the impact of adverts on Twitter. The study has found that when people use Twitter more, they also proportionally engage more with advertising on Twitter. Of the people who logged into Twitter up to 10 times a month less than 2% of them actually engaged with an advert. But over 20% of the people who used Twitter more than 100 times a month engaged with an advert. The study shows that the more social people are, the more they are likely to engage with commercial messages.

Twitter adverts attract social people

This suggests that if you target your commercial messages at social people, you will make more money. It is yet another reason why your business needs to focus on social media in preference to every other kind of online marketing.

So, on Twitter you should spend your time focusing on those sociable people who are your potential customers. These are the ones who Tweet a lot and include other people’s Twitter names – social mentions. These are also the people who Retweet quite a bit too. People who just Tweet, but don’t do either of these activities are not social; they are merely broadcasters. To gain more sales you need to focus on the social people using Twitter.…

General Articles

Top 10 Reasons Why MySpace is Dead

Top 10 Reasons Why MySpace is Dead

In the early days of social media marketing, MySpace was the chosen platform for online interaction. With the emergence of Facebook, Twitter, LinkedIn and so many other social media networks, MySpace has fallen by the wayside. But why? You would think that with the huge amount of users it boasted in its heydays that it would be able to withstand some puny newcomers. Here’s why I think MySpace is dead.

1. Everyone could join and anyone could be anyone. When MySpace started up that was the coolest part about it! As long as you had an email account (commonly fake Yahoo or Hotmail addresses) you could get an account. It circumvented the age restraints that were present on the chat rooms that were popular at the time, around 2003. But this was also MySpace’s biggest flaw because impersonation became so common you never really KNEW who you were talking to.

2. Became the place to hang out for losers at home. MySpace became the new place to hang out if you were home alone and bored. The handy little “Online Now” icon that blinked under the profile image screamed “I’m online and have nothing to do with my life so add me so we can entertain each other!” MySpace finally caught on and gave users the option to turn that icon off but the damage had already been done.

3. The MySpace emo photos. You know the photos that were conspicuously taken from above or from an angle that made it unclear what people actually looked like? Oh and they were often blurry. Hmmm…

4. “Tricked out” pages became a loading and browsing nightmare. Sometimes users got so into how awesome their profile could look that they would have scrolling backgrounds, a million videos and songs, hundreds of blinking images and “rain drops” that “fell” from the top of the page. This made it a pain to even go to their page and just plain awful to wait for it to load if you actually had a reason to stay.

5. 3VeRy1 h@d NaMEs L!KE ~tH!s…* Once the craze of putting symbols and images in the display name hit, the ability to find real people based on their name was done for. Who really wants to sit there trying to figure out what this says: ~*?�(TM)EUR?�(TM)EURmY $wAg $o OfFiCiAl?�(TM)EUR?�(TM)EUR *~{C~Beezy Baby}*~

6. It became a popularity contest. Unlike Facebook, almost all MySpace profiles were public and you could add anyone anywhere for any reason. The instant judgment became how many “friends” you had and how many comments on your page as a result. That is a pretty legit way to judge but when people started getting up into the thousands everyone knew they were just MySpace @!$^%s since no one really had THAT many friends on MySpace..

7. Spam ran rampant. Since hardly anything was protected users would just post “ADD ME!!8. No content monitoring. Without spam protection or any real limits on …

General Articles

Free Gaming Laptop

Free Gaming Laptop

If you are a gaming freak, a free gaming laptop is what you might be on the lookout for. There is no need for you to be worried about, since there are various means by which you can get your hands on such a powerful beast. There is no doubt that there are lots of advantages in possessing a laptop as compared to a desktop is concerned, especially when one wants to use the same to play online games. Those who are familiar with such games might know that quite a few of them offer bonuses every few hours. Ideally, these bonuses should be collected the moment they are offered.

If one does not do so, then the timer is not reset and they will have to wait for a longer period of time for the next bonus to appear. Their importance cannot be understood by those who have never played online games before. Suppose the player needs an energy boost to level up and a special amount of energy is available through these bonuses, then the player is better off by collecting the maximum number of them per 24 hours. But it will be impossible to collect them if one is not logged into the gaming site, and this is exactly what happens when they are commuting from their home to their place of work.

The best way to get over this problem is by opting in for a wireless connection along with a free gaming laptop. Check out the online gaming sites for special tournaments and play in them. Just wining in such tournaments will help you to gain the first prize. It will surprise you to learn that high quality laptops are also given away as prizes by these sites. Take your chance today. You do know what you stand to gain if your luck holds good.…